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Cattolica Assicurazioni

Communication and lead generation campaign for the Activati contest dedicated to the Active Auto package.

Content Creation.Strategy.

Creation of an integrated communication strategy, aimed at the lead generation campaign for the ACTIVATI contest, linked to the Cattolica Active Auto insurance package.
Design and implementation of creativity and materials for the social and digital campaign; media planning and buying, creation of a branded social video with the participation of a renowned
Neapolitan talent for storytelling and awareness of a large target.

Technology brings us together, in so many ways

What is Technology? It’s a way to be close to those we love and want to protect, which is why the Boomer Protocol was born. The video conceived and produced by the talent uses irony to make us reflect on new ways to unite, one of them is Active Auto policy by Cattolica. The multi-channel campaign was implemented on social networks, banners and the website to increase awareness of the product pluses and increase the quotations on the dedicated website, also thanks to the ACTIVATI contest with smart prizes dedicated to Cattolica customers.

More Boomer, more love!

Where: Youtube, website, Social media, digital

Integrated web and social campaign.

Geberit

Strategic and creative hub for the production of quality content in large volumes.

Content Factory

International social coordination, production and management

Rain Bird